Landing pages may be used for a variety of purposes, from growing your e-news marketing list, to capturing leads for cultivating visitors into customers. Whether you are running a special offer, or providing focused information on a service or product, landing pages are an important part of your business tool suite that will help improve your marketing Return on Investment.
It all starts with identifying the type of potential client that you are targeting. This is also known as developing a buyer persona. With that knowledge, we will work with you to design and build a landing page, either independently of your website CMS, or in conjunction with your website CMS.
Landing pages provide focused information about a specific service or product. These pages provide you with the opportunity to provide more in-depth information about that product or service.
At DWA we work with you to define your specific goals with regard to the page that is to be created. We start with your business goals, followed by your specific marketing goals for this landing page. Once these two items are defined, we work with you on the design process to match your corporate or personal branding to produce a page that will encourage your visitors to become your customers.
As a specialist landing page design company, we can develop web landing pages and PPC landing pages specifically targeting your foreign visitors, ensuring maximum visitor conversion into leads or sales. We can design multilingual PPC landing pages.
We design landing pages in order to convert online searchers into leads or customers. Our Landing Page design services include construction of online forms, surveys, information requests and trial offers for your visitors.
Usability analysis is an integral part of our landing page design services. We analyze the visitor’s action on your site and identify the problem areas that might prevent them from generating leads.
We offer quality scoring system that measures existing campaign performance on a predefined scale consisting number of factors and determines specific changes that need to be made to improve ROI.
Assessing the quality of the overall campaign enables identification of problem areas. The quality scoring system measures existing campaign performance on a number of factors and determines specific changes that need to be made to improve ROI.